ActiveCampaign
Founded: 2003
Founder: Jason VandeBoom
Headquarters: 1 N Dearborn St Fl 5, Chicago, Illinois, 60602, USA
Phone: 800-357-0402
Number of employees: 850
Website: www.activecampaign.com
Overview
ActiveCampaign, a prominent Customer Experience Automation (CXA) software provider, was founded in 2003 by Jason VandeBoom. Based in Chicago, Illinois, the company offers a platform for businesses to optimize marketing efforts, automate tasks, and engage customers through personalized messaging across multiple channels.
Initially developing an email marketing platform, ActiveCampaign expanded its product offerings over time to include marketing automation, sales automation, and CRM features. These additions transformed the company into an all-in-one CXA platform for businesses to maintain strong customer relationships and streamline operations.
ActiveCampaign has attracted significant investor interest, raising over $360 million in funding across multiple rounds. Key investments include a $20 million Series A round in 2016, a $100 million Series B round in 2020, and a $240 million Series C round in 2021. This funding has allowed the company to expand globally, with over 150,000 customers in more than 170 countries and a team of over 800 professionals.
The company’s growth has been further propelled by strategic acquisitions, such as OneClick and HelpSystems in 2021. The integration of OneClick’s customer support software enhanced the platform’s user experience and streamlined customer service processes. Meanwhile, the acquisition of HelpSystems expanded ActiveCampaign’s IT software solutions, specifically in automation, security, and compliance.
ActiveCampaign has earned numerous industry awards, including Deloitte’s Technology Fast 500, Inc. Magazine’s Best Workplaces, and G2 Crowd’s Leader badge for Marketing Automation, CRM, and Email Marketing categories. The company’s commitment to customer success is reflected in its extensive library of resources, including webinars, case studies, guides, and a comprehensive knowledge base.
The company also focuses on education and community-building through initiatives like the ActiveCampaign Study Hall and the annual Activate conference. Furthermore, ActiveCampaign has formed strategic partnerships with leading software providers and platforms, resulting in seamless integrations with popular e-commerce, CRM, and web analytics tools.
Embracing innovation, ActiveCampaign has introduced AI and machine learning capabilities into its platform, empowering businesses to automate processes, optimize marketing campaigns, and deliver highly personalized content. Future plans include further enhancing the CXA platform with AI, machine learning, and data analytics innovations, as well as expanding its global presence.
In conclusion, ActiveCampaign has cemented its position as a leading CXA platform, offering comprehensive marketing automation, sales automation, and customer support tools. With a focus on innovation, strategic acquisitions, and customer success, the company is well-positioned to continue its growth and maintain its status as a top player in the marketing and customer experience software industry.
Disclaimer: Please note that the names and positions of employees mentioned may be subject to change, as individuals may move to different roles or organizations. While we make every effort to keep our information accurate and up-to-date, we cannot guarantee that all employee details are current or complete. We encourage you to verify the identity and positions of any individual mentioned and check their Linkedin Profile before taking any action based on their role.
Employees
Jason VandeBoom – Founder & CEO
Sameer Kazi – President
Tony Newcome – CTO
Milos Srdjevic – COO
Shay Howe – Chief Marketing Officer
Tim Compton – Senior Vice President Finance
Thi Tran – Director Of Finance
Michela DiGioia-Nuño – Sr. Director of Sales- Commercial
Kelly (KO) O’Connell – Senior Vice President of Product
John Lamphiere – Regional Vice President
Santhana Parthasarathy – VP of Engineering
Dutta Satadip – Chief Customer Officer
Michael Edward Rico – Chief People Officer
Colleen Bowe – Email Marketing Manager