ThirdLove

ThirdLove is a lingerie and underwear company that was founded in 2013 by husband and wife duo, David Spector and Heidi Zak. The company was born out of Zak’s personal experience of struggling to find bras that fit properly. ThirdLove’s mission is to provide comfortable and well-fitting bras to women of all shapes and sizes, without sacrificing style.

Since its inception, ThirdLove has become a household name in the lingerie industry, and has received numerous accolades for its innovative products and customer-centric approach. The company’s products include bras, underwear, sleepwear, and loungewear, all designed with the same focus on comfort and fit.

One of ThirdLove’s unique selling points is their use of technology to ensure a perfect fit for their customers. They have created a proprietary Fit Finder quiz, which helps customers determine their ideal bra size and style based on their body type, breast shape, and personal preferences. This quiz has been praised for its accuracy and has helped many women find bras that fit them perfectly.

In addition to their Fit Finder quiz, ThirdLove also offers a wide range of sizes, including half-cup sizes, to accommodate women of all shapes and sizes. This focus on inclusivity has earned the company a loyal following and has helped them stand out in a crowded marketplace.

ThirdLove’s commitment to sustainability is another important aspect of their brand. They use eco-friendly materials such as recycled nylon and polyester in their products, and have also implemented a recycling program for their bras. Customers can send back their old bras to be recycled, and in return, receive a discount on their next purchase.

The company has also been recognized for their philanthropic efforts. ThirdLove has donated millions of dollars worth of bras to women in need, and has partnered with organizations such as I Support the Girls to help provide bras and hygiene products to homeless and low-income women.

ThirdLove has been featured in numerous publications, including Forbes, Vogue, and The New York Times. They have also won several awards, including a Webby Award for Best Fashion & Beauty Website and a Fast Company Innovation by Design Award.

In terms of their products, ThirdLove offers a wide range of bras, including t-shirt bras, wireless bras, strapless bras, and more. They also offer a variety of underwear styles, including thongs, briefs, and boyshorts. Their sleepwear and loungewear lines feature comfortable and stylish options, such as robes, pajamas, and tanks.

Overall, ThirdLove has established itself as a leader in the lingerie industry, thanks to their focus on innovation, inclusivity, sustainability, and philanthropy. With a loyal customer base and a commitment to providing comfortable and well-fitting lingerie to women of all shapes and sizes, ThirdLove is sure to continue to thrive in the years to come.