Felix Gray

Founded: 2015
Founder: Chris Benedict, David Roger
Headquarters: 132 Crosby St., Floor 7, New York, NY 10012, USA
Phone: 847-681-6800
Number of employees: 100
Website: www.felixgray.com

Overview

Founded in 2015, Felix Gray is a leading online retailer specializing in computer eyewear. Its founders, Chris Benedict and David Roger, established the company in New York City with a mission to mitigate the digital eye strain caused by extended screen time. Recognizing the evolving relationship between technology and the human eye, they leveraged their respective backgrounds in entrepreneurship and technology to create a solution to this contemporary issue.

Felix Gray’s signature offering is its blue light-filtering eyewear, designed to alleviate the symptoms of digital eye strain, including headaches, blurred vision, dry eyes, and neck and shoulder pain. Their glasses utilize proprietary lens technology to filter blue light and eliminate glare, two leading causes of digital eye strain. Available in prescription and non-prescription lenses, their products are suited for a broad consumer base, ranging from office workers to gamers. In addition to eyewear, Felix Gray expanded its product line in 2020 to include sleep glasses designed to promote healthier sleep cycles by blocking the highest spectrum of blue light.

From its inception, Felix Gray’s innovative approach to eyewear technology attracted significant investment. The company initially launched with $1 million in seed funding, a round that was led by institutional and private investors including Two River, Conversion Capital, and Laconia. In 2018, the company raised an additional $6 million in a Series A funding round led by Greycroft. These funding rounds were instrumental in accelerating the company’s research and development efforts, marketing initiatives, and international expansion.

In terms of partnerships, Felix Gray has actively engaged with other companies to broaden its reach and influence. One of its notable partnerships is with Product Hunt, a website that allows product-loving enthusiasts to share and geek out about the latest mobile apps, websites, hardware projects, and tech creations. This partnership has helped Felix Gray to showcase its products to a wider audience and get feedback on their offerings. Moreover, the company has also partnered with different corporate companies by offering their glasses as an employee benefit, further extending its brand visibility.

Recognition and awards also form a significant part of Felix Gray’s history. In 2016, Felix Gray was listed as one of the ‘Rising Startups in NYC’ by The Tech Tribune. Furthermore, their innovative lens technology has been positively reviewed in various publications, including Forbes, Fast Company, and Inc. Magazine, further enhancing the brand’s reputation.

It’s important to note that while Felix Gray’s product offerings are specifically designed to reduce digital eye strain, they are not intended to replace the need for regular eye health checks. The company emphasizes the importance of regular comprehensive eye exams and recommends its customers consult with an eye health professional for any eye-related issues.

Felix Gray has continually adapted and evolved with the rapidly changing digital landscape. Through innovation and dedication to customer health and comfort, the company is a standout leader in the digital eyewear industry. Despite challenges and competition, Felix Gray continues to forge ahead, using its unique lens technology to help individuals navigate the digital world more comfortably and efficiently. As the company continues to grow, it remains committed to its core mission: to make our screen-filled lives more comfortable.

Disclaimer: Please note that the names and positions of employees mentioned may be subject to change, as individuals may move to different roles or organizations. While we make every effort to keep our information accurate and up-to-date, we cannot guarantee that all employee details are current or complete. We encourage you to verify the identity and positions of any individual mentioned and check their Linkedin Profile before taking any action based on their role.